Will China rival Bordeaux in 50 years?
13 05 2008
The world of wine is constantly in a state of flux, and since it has evolved so much over the last 50 years, we’ve rounded up all our experts to predict what another 50 may bring.
Our recently launched Future of Wine Report predicts some pretty big changes, but then again in 1958, few people would have predicted the USA, Argentina or Chile would be capable of producing good wine. Now, nearly every other bottle of wine is made outside of Europe’s Big 5 wine producing regions and these countries lead the New World Wine rankings.
So, who will head the table in 2058?
Already the world’s sixth largest wine producer and number four in terms of area under vine, China, we predict, will be the world’s leading producer of volume wine by 2058 and that Cabernets and Chardonnays of real promise will be made. With the right soil, low labour costs and soaring domestic demand, China is set to take the world of wine by storm.
But not only do we believe China will establish itself as a leading producer of volume wine, our experts also consider China to have all the essential ingredients to make fine wine to rival the best of Bordeaux.
While most Chinese wines seem alien to Western palates, a new breed of Chinese winemaker, backed by foreign investment and technical advice, is already trying to change that reputation and in 50 years time China’s current 400 wineries may well mutiply more than ten-fold, with up to a quarter producing fine quality wine.
Do you agree that China will rival Bordeaux in 50 years time? Have your say by voting below or leaving us a comment.
Written by Katie McCarthy (click for further articles)
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